So you want to make an audience? Do you want to build an audience?
Then probably you are on the writing blog on the internet here, I will show you how you can make your audience via the Internet and different Platforms we will also tell about which type of audience is best and how to make your audience to engage. So let’s get started.
Table of Content
1) For which product you want to build your audience?
Ok so let me tell you If someone has lakhs of the audience, but his/her product is not for that lakhs of people, then the value of that audience is 0 Zero. Completely zero, But if someone has have 1 hundred audiences, and his/her product is what the audience wants then his/her audience is a high value.
See a Commerce guy will not purchase software for science! Software for science will only purchase by science student; Software was only an example.
So now you got that might be that first identify your audience based on your product again let’s take an example.
- If your Product is Digital Marketing Tools, then target to build an audience with the interest of Digital marketing Only.
- If your product is Video Editor Software, then target Video editors.
- If your Product is Women Cloths, then target Ladies only.
- If your Product is Busines management Course, then target someone has an interest in starting a business.
- If your product is 10std Question Paper Ebook, then target the students of 10th std.
So here I have given 5 examples.
You have your product and confused about which audience is perfect for it Contacts me. Now I will tell you!
Okay so after choosing an audience for your product lets choose the platform.
2) Choosing the right platform to Build an Audience
Ok so now you understand your audience must be related to your product but Have you think on which platform you are going to build an audience?
Hey please judge your audience, every Platform have a different kind of audience, so let’s take an example
If your product is Women clothing, then your audience is Women, right? Now think on which platform women are active? Yeah its Instagram, So by this 2 question
1) Who is my audience
2) Where is my audience
This 2 questions will make your goal clear with the question of choosing the right platform to build the right audience
So here are the 10 platforms which have a massive audience.
- 1) Youtube
- 2) Blog
- 3) Instagram
- 4) Facebook
- 5) Twitter
- 6) WhatsApp
- 7) Tiktok
- 8) Telegram
- 9) LinkedIn
- 10) Email
You can choose any of this platform you are going to get your audience in this 10 platform with the probably of 97%
3) Content Strategy
Content strategy is the vest Topic, so I am going to create a whole new detailed blog on the content strategy you can read it here.
Also read – The Best Way to make content for your audience.
But let’s go through some essential things in content strategy.
3.1) Provide what your audience needs
Yes, Get to know what your audience ask for, What they need and also understand why they need!
See, there is an ecosystem in this building audience.
Audience wants you
and you want the audience
This is an ecosystem, so when the audience wants you, there is some hope from the audience is that you will provide some content which they need.
3.2) Your content will build your business either break your business
“Content is the king” this Quote I think you have listened and read for 1000s of time, but the value of content is more and more
Your read it right eighter your content will break your system or Build your System, if you may ask too big influencer, Blogger and YouTuber then you will get this the answer that content build us our content was best that’s why we are here
3.3) Consistency will Make your Business Smooth
Yes, Only making good content will help you, but consistency makes a smoothness in your ecosystem of you and your audience.
Consistency will feel your audience that you are professional in making content and delivering it, and this effect will help you to generate revenue.
How? When the audience feels you are professional they starting trust to you and starting to get connected to you,
And when they feel this, they will purchase what you offer, and it will generate your revenue.
Also, read – How to be consistence in Making Content.
3.4) Format of Content
Decide which format of content will you spread to your audience, first of all, understand your Platform
Write down a list of format which your Platform suits for example
- Instagram supports – Image and Video
- Twitter Supports – Text, Image and Video
Just like that, make a list of formats which your platform supports and choose the best suitable format for your content.
Here is the list of format which you can provide
- 1) Text
- 2) Audio
- 3) Image
- 4) Video
- 5) PDF
- 6) GIF
3.5) Presentation of Content
Okay so why presentation is important, there are so many quotes on the internet that will tell you “don’t judge a book by the cover” But the harsh reality is people do judge by looks, And that’s why your content presentation is so much crucial in building an audience
If your content design is Best, then your audience will share your content with other users, and there are most probably that other user will also follow you!
That’s was the reason why your content presentation is a must!
Also, read – How to design an attractive Instagram Layout.
4) How to get started to Build an Audience
Okay so now you have knowledge of how to build an audience, but the main question is how to get started, so here I have mention steps of being started.
- 1) Make a list of your Competitors
- 2) Understand your Competitors
- 3) Design your content
- 4) Make your first 15 days Content
- 5) Make an Account on your chosen Platform
- 6) Start Posting your content
- 7) Start promoting your account to your friends and family
- 8) Start advertising